01
DESIGN with intent
Great design is both purposeful and intuitive. Every decision, from typography to flow should support clarity, elevate the brand, and drive meaningful interaction.
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Tailor visual systems to the user's needs
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Bridge brand storytelling with UX clarity
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Designing for impact while prioritizing accessibility and scalability
02
Guiding Principles
My work is grounded in a few non-negotiables that shape how I show up as a designer and collaborator.
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Kindness fuels collaborations
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Transparency builds trust through a clear process to ensure mutual alignment
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Structure brings clarity through shared goals and shared milestones and accomplishments
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Empathy leads design by centering the user and their experience
03
what drives me
I’m energized by complex challenges where thoughtful design can make tools more human, usable, and empowering.
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Curiosity around how AI can enhance the human experience
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Drawn to projects where system thinking, ethics and emotion overlap
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Invested in building inclusive and intuitive digital experiences
04
how i work
I approach every project with structure, adaptability, and a cross-functional mindset, moving fluidly between concept and execution.
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Aligning early on business goals and user pain points
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Creating modular systems that scale across teams and touchpoints
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Collaborating closely with PMs, developers, stakeholders, and more
My Approach
About
As a Bay Area–based senior designer with 7+ years of experience, I specialize in crafting journeys tailored to diverse audiences. My work spans technology and multinational retail, from conceptual strategy to production-ready design. I focus on transforming client vision into clear, engaging experiences that strengthen brand presence and resonate with users. I’m eager to bring this blend of creativity and strategy to new opportunities that challenge me to grow and make meaningful impact.
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